Be A Friend

As some of you know, I'm a realtor.  I enjoy much of my work - meeting new people, finding just the right home for them or marketing their current home.  At times, though, I feel a bit uncomfortable pushing myself on people.  Only too aware of some of my inadequacies, I hope that I really will be the finest person for a family's needs.  Fear of becoming the "slippery salesman" is always in the back of my psyche.

Reading this article from the incomparable Ben Stein lifted my spirits.

I went home and reviewed all of the men and women who had been successful sellers to me: of real estate, cars, jewelry and securities, which are by far our largest purchase year by year as we prepare for old age. All of these salesmen and saleswomen have been friends to me, have listened to what I wanted and needed, and aligned their interests with mine. Those who did not were soon gone.

So true.  Do what is best for your client.  While success may not occur in the short run - in the long run, doing right by your buyer or seller shall be to your benefit, too.  (Not to forget - it's simply the Right Thing!)

Comments

[Tony B]

Peg, I couldn't agree more. I've found (in a related industry) that ultimately I benefit if I simply try to do right by the clients regardless of benefit to me. I think it was in the movie Rounders that they used the line you can shear a sheep many times, but only skin them once. It's sort of a harsh way to put it, but I like it.